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Backtrace:
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The whole process of conducting elections successfully is nestled in the pragmatic approach. No leader, how seasoned or tall he maybe, can guarantee their victory. This is especially because of the political awareness among general voters in today’s time has undergone a sea change as a result of the fast changing times.
Great campaigns must always be built on a solid knowledge of the conditions in a candidate’s nation or district. Attempting to marshal a complex campaign without a deep understanding of the prevailing social, economic and political dynamics of a region is for many candidates a recipe for failure.
Considering the caste-class-region-religion centric complex sociopolitical fabric of India, Election Management has to be much grounded and customized than the Psychological Theories.
Keeping the aforementioned scenario in mind Make You Big, believes that the predictive power of data is best uncovered in an organic, holistic person-rooted procedure. It provides a scientific platform to create strategies to tackle elections in the best possible ways.
FOCUS AREAS
APPROACH
Considering the volatile and complex nature of today’s society, no predefined approach can lead to successful outcomes and solutions. We at Make You Big create different sets of approaches, based on thorough mapping and scientific analysis of the situation and the sudden changes there in.
Here we are just presenting a broad view of parameters which will be addressed for our clients while creating a set of approaches.
Make You Big’s team helps in advising and assisting political campaigns. We cover a wider gambit of activities that include message building, advertising, opinion polling, voter and opposition research, ground campaigns, branding, perception, constituency development, office management, events and numerous other activities that present the campaign in an effective manner. Under mentioned are the few broad parameters which will be focused upon
Strategy
You don’t just need a great product, precise marketing, or a well-targeted digital campaign. You need them all—along with a roadmap to get you where you want to go. We’ll partner with you to identify your strengths and weaknesses, assess the competitive landscape, and develop a comprehensive plan—from strategy and structure to tactics and targeting—to succeed.
Mobilization
Whether you’re a non-profit trying to raise awareness for a cause, a political organization looking for a path to victory, or a company looking to reach a target demographic, we will partner with you to create a strategic road map for success. We’ll help you identify your goals, understand the playing field, evaluate your assets, and pinpoint key validators within your community. Whether you’re looking to build a sustained movement or influence a short-term outcome, we’ll use campaign-style tactics to mobilize your assets and get results.
Campaign Management
Election Campaign Management